Author: Rey Lugtu

The generalist marketer

May 14, 2026 l Manila Bulletin The modern marketer is changing fast, and I do not think many organizations fully realize how deep that shift

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Diskarte sa Init

May 6, 2026 l Pilipino Mirror Kapag tag-init sa Pilipinas, ramdam agad sa bulsa. Hindi lang init ang tumataas—kasama ang koryente, tubig, at kahit pagkain.

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The quiet exit of middle managers

May 1, 2026 l BusinessWorld We’ve been watching something quietly unfold across organizations, and it’s not getting enough honest conversation. The middle manager — the

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Seeing opportunity in pressure

March 20, 2026 l BusinessWorld When oil prices cross the $100 mark, most discussions quickly turn technical. Economists talk about inflation bands, central banks and

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Unlocking Philippine tourism

March 10, 2026 l Manila Bulletin Tourism has always been one of the Philippines’ greatest levers for economic growth. Few countries are as naturally blessed;

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Pera gamit ang AI

March 04, 2026 l Pilipino Mirror Marami ang nagtatanong sa akin kung paano ba talaga kumita gamit ang AI. Hindi lang ito tungkol sa paggamit

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Coaching made simple

February 19, 2026 l Manila Bulletin I’ve sat in enough boardrooms, classrooms, and breakout rooms to notice a pattern: the moment the word “coaching” comes

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Kita sa tamang katuwang

February 4, 2026 l Pilipino Mirror Sa negosyo, bihira ang tunay na yumayaman nang mag-isa. Matagal ko nang natutunan na mas mabilis ­kumita kapag marunong

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Financial Executives Institute of the Philippines

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