October 29, 2025 l Business Mirror
Property technology, or “proptech,” is the digital transformation of real estate benefitting homebuyers and renters through easier search and secure transactions, as well as bringing advantage to developers and investors through better data and automation.
In the Philippines, the first wave of proptech started in 2011 and focused mainly on online property listings. The second wave began in 2015 when banks and developers embraced online booking and payment portals. However, the Covid-19 pandemic forced the real estate industry to digitize rapidly, which made proptech expand into digital land records, construction monitoring and bank integration for home financing.
By 2023, collaborations among banks, developers and fintech startups turned proptech into a full ecosystem—spanning digital payment gateways, real estate analytics, smart community management and end-to-end property platforms. With the rise of artificial intelligence this year, AI valuation tools have also emerged in the proptech sector.
The Philippines’s pioneering mortgage brokerage platform known as MatchMo was founded in 2021 by Kevin Christian Y. Carreon, who serves as CEO of Snapp Ventures Inc., MatchMo’s operator. Over a span of four years, it has grown into a nationwide ecosystem that connects buyers, developers and financial institutions—streamlining the path to home ownership for thousands of Filipinos.
Carreon disclosed during an interview with ANC’s “Market Edge” show in 2023 that MatchMo received a P30 million seed investment from Insignia Venture Partners LP Pte. Ltd., a Singaporean venture capital firm that focuses on early-stage tech startups in Southeast Asia. With this funding came the announcement that the company would be shifting from a mortgage matchmaker to a proptech platform.
Now a leading innovator in the proptech sphere, MatchMo is a trusted B2B partner for builders in managing client loan processing seamlessly, while ensuring that homebuyers obtain the best loan packages and transparent comparisons through strong partnerships with 22 banking institutions.
Last week, MatchMo hosted “Beyond the Build 2025” in Taguig City. It brought together CEOs, industry leaders and top executives to honor excellence and collaboration in the property and financing sectors. The evening affair was co-presented by the Bank of the Philippine Islands, which highlighted its role in supporting developer partnerships and innovation in the home financing landscape.
Underscoring MatchMo’s mission to connect and strengthen linkages in the financing and homebuilding chain, the event featured a showcase of partner exhibitors including the BPI, the Bank of Makati Inc., BDO Unibank Inc., FJ Security Agency Inc., NDM Sanchez Builders & Development Corp., the Rizal Commercial Banking Corp., Security Bank Corp., the company behind “The Drapery Studio” and World Home Depot Corp.
Industry visionaries were honored during the event, which was capped by the official launch of the “MatchMo Ecosystem,” an all-in-one suite of tools designed to transform partnership and efficiency. The new platform provides developers with unmatched data clarity and seamless operational flow. According to MatchMo Head of Engineering Rain Serinas, it is “a crystallization of our promise to the industry in empowering developers to move faster, decide smarter and build with absolute confidence, ensuring every project is delivered with maximum efficiency and compliance.”
Among the finance-focused proptech companies in the country, MatchMo ranks high for direct mortgage integration. Some of its developer partners are Landco Pacific Corp., Filinvest Land Inc. and Pueblo de Oro Development Corp. It makes home financing simple and accessible by connecting buyers with the best loan options from the Philippines’ top banks—turning every Filipino’s dream home into a reality.
Eventually, proptech will pave the way for data-driven tools such as blockchain-based smart contracts for property transfers, 3D printing of housing materials, predictive modeling for investment decisions and sustainability platforms that track carbon footprints for green certifications.
***The views expressed herein are his own and do not necessarily reflect the opinion of his office as well as FINEX. For comments, email nextgenmedia@gmail.com. Photo is from Pinterest.